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Exploring the impact of virtual programs on revenue generation

This webinar led by Cuseum on 15 July 2021 at 2pm EDT will share the results of a 2021 study of 500+ cultural professionals on how museums are generating revenue through virtual programs, with a long-term outlook of digital.

Since the escalation of the COVID-19 pandemic, digital programming has taken on new importance and prominence across museums and cultural institutions. Many organizations have begun to monetize these digital programs, through fixed-fees, suggested donations, or including them as membership benefits. With the rise of digital programs, there are many new questions: how many organizations are monetizing digital programs? What types of virtual initiatives are bringing in the most revenue? What is the return on investment for digital programs?

Price: Free registration at the website below

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